Uncover the secrets behind the evolution of legal advertising and discover how your law firm can harness the power of historical insights to craft a cutting-edge marketing strategy that dominates the digital age today. Imagine a world before billboards, social media, and even newspapers—a tim[...]
Are you looking to create impact and foster loyalty with those in your community? As the newer generations of clients demand that businesses take a stand on issues, now is the perfect time to give back. Find all the answers here. Studies show social impact is where it's at. Today, people w[...]
The legal intake process is arguably one of the most important processes within your law firm. Don’t leave your leads (and business opportunities) on the back burner, discover the most effective legal intake process here. When a lead gets in touch with your firm, that is a huge opportunity ho[...]
There's a trend towards organizational agility, and Consultwebs is the first legal marketing agency to adopt Agile. Why does this matter for firms? And how do you know if your firm is Agile or not? (Take the FREE ANALYSIS at the end.) For firms investing in marketing, here are a few questions: [...]
"Discover the recent changes in the Google 2021 - 2022 pay-per-click landscape and learn how the updates impact your law firm’s advertising campaigns." Did you know that statistics show that 76% of people who search for something near their location on a smartphone will visit a business within [...]
We'd like to show you some of the most memorable and striking advertisements within the legal industry during 2021. Many attorney advertisements are so good that we remember them and, most importantly, the attorney responsible for them. Now, let's pop some popcorn and watch some of the best law[...]
The price law firms pay when cutting corners No matter which position your firm might find itself in, the critical first step to making and getting the most of a marketing strategy is to realize that digital marketing today is a must-have to reach more clients. Why you may ask? Over the last d[...]
The cookie culture is crumbling Google's new privacy policies, also known as the privacy sandbox, are going through significant changes. By the end of the year 2023, Google plans to stop third-party cookies on the Chrome browser. They will end decades of data-driven targeting advertising,[...]
Target people beyond your imagination. You've probably been told that to sell, your central focus should always be around your ideal buyer persona(s). This is true, but this only scratches the surface. There are plenty of arguments in favor of targeted audience segmentation: it's cost-effective,[...]
It’s no secret that lawyers go to great lengths to manage their reputations. From sleek suits, a clean-cut to their won-case count, it’s elements like these that might project the attorney and overall firm as one that is successful. But nowadays, besides appearances and a physical office, law fi[...]